Sep 10, 2025

In his new role, he will continue to lead investments and serve as a board director across Shine's portfolio, while remaining based in the firm's New York City office. The promotion reflects Daly's deep alignment with Shine's ethos and his ability to bridge technology and culture. According to Shine founder Mo Koyfman, Daly is “deeply complementary” to the firm's leadership and has a strong pulse on emerging trends in consumer, crypto, and AI sectors. Shine Capital currently manages over $600 million across three early-stage funds and one opportunity fund, with offices in New York and San Francisco. The firm is known for backing relentless entrepreneurs at the intersection of technology, markets, and culture. KEY QUOTES: “Ethan embodies Shine's ethos. He fully immerses himself in technology and culture, is well-respected in the entrepreneurial and creative communities, and is of unflinching loyalty and integrity. He has a deliberate yet easy way with people, which enables him to strike a terrific balance with founders. Deeply complementary to Alex and me, Ethan has his finger on the pulse of the latest consumer trends, and is equally thoughtful in crypto as he is in artificial intelligence. It is my distinct privilege to recognize Ethan's accomplishments with his promotion to General Partner.” Mo Koyfman, founder and General Partner of Shine Capital “I am honored to become a General Partner at Shine. I have been on this journey since day one, and I can't wait to see where we are in a decade. Shine has given me the platform to do what I love — be a loyal partner to singular entrepreneurs, innovating at the intersection of technology and culture. Building the firm with Alex and Mo is a privilege, and this just further cements our partnership. I am incredibly excited for Shine's future.” Ethan Daly, General Partner at Shine Capital